1. Operator and covered services
These Terms are an agreement between you and UrExcellency Technologies ("UrExcellency," "we," "us," or "our"), based in West Bengal, India. They govern the UrExcellency Studio website and the publishing tools and production workflows operated for:
- FoodHistory / Food History Shorts
Public identity: Peek Delicacies - RaiTravels
Public identities: Rai Travels and Rai Travels India - Horror Video Stories
Public identity: Midnight Whisperer - Buttonbloom Kitchen
Production project: Mini World Chef - ASMRVid / ASMR Videos
Public identity: Crackle & Chew ASMR; series: Crackle & Fold
The Studio umbrella name, an app registration, or an authorization screen may display one of these individual names while linking to studio.urexcellency.com. In that case, these Terms apply to that app's use of the shared UrExcellency Studio publishing infrastructure.
By accessing or using a covered service, you agree to these Terms and our Privacy Policy. If you do not agree, do not use the service.
2. What the Service does
UrExcellency Studio operates tools that help authorized operators prepare, review, and distribute original videos and related metadata for the covered brands. Features may include AI-assisted text, image, audio, or video production; clip preparation; caption and hashtag generation; quality review; and delivery to a connected social-platform account.
The Studio's sole TikTok delivery path is TikTok API for Business Organic
Accounts. For an owned and authorized TikTok Business Account, the workflow stages
an approved video on a temporary media origin, submits its URL, caption,
disclosures, and interaction settings with video.publish, and monitors
TikTok's public-publishing status.
UrExcellency Studio is an independent service. It is not sponsored, endorsed, certified, approved, or operated by TikTok, YouTube, Instagram, Meta, or Google. TikTok publication is restricted to authorized operators and owned Business Accounts; the Studio does not provide public or third-party account access.
3. Eligibility and authorized access
- You must be at least 18 and legally capable of agreeing to these Terms.
- You may connect or use only accounts that you own or are expressly authorized to manage.
- You must provide accurate authorization information and protect credentials, devices, and access tokens.
- You must not share access to publishing tools with an unauthorized person.
- You are responsible for activity performed through your authorized access.
4. TikTok API for Business Organic publishing
When you authorize a Business Account or initiate publication:
- you must own or be expressly authorized to manage the selected TikTok Business Account;
- you authorize the app-specific account connection and the
video.publishpermission; - we use that authorization only for the approved Studio publishing workflow;
- the approved video is temporarily staged so TikTok can retrieve it, and the caption, disclosures, and interaction settings are transmitted to TikTok;
- the API request may create a public post without an Inbox-draft step after an authorized operator starts the pipeline;
- TikTok controls availability, limits, processing, moderation, distribution, visibility, and removal; and
- you may revoke authorization through TikTok, but revocation does not remove previously published content.
Your use of TikTok remains subject to TikTok's own Terms of Service, Community Guidelines, intellectual-property rules, music rules, branded-content rules, and other applicable policies.
5. AI-assisted and edited content
Covered workflows may create or materially alter text, images, voices, audio, and video with automated or generative tools. Outputs can be inaccurate, unexpected, unsuitable, or similar to existing material. An authorized operator must review every output before transfer or publication.
You are responsible for applying any AI-generated-content label, synthetic-media disclosure, commercial-content disclosure, age restriction, or other notice required by TikTok, another platform, or applicable law before publication.
6. Content rights and responsibilities
As between you and UrExcellency, you retain any rights you hold in content you provide. You grant us a limited, non-exclusive, worldwide, royalty-free license to host, process, reproduce, adapt, and transmit that content solely as necessary to operate the requested production and publishing workflow.
You represent and agree that:
- you own or have permission to use and publish all submitted text, images, video, audio, music, trademarks, voices, and likenesses;
- your content and instructions do not violate privacy, publicity, intellectual-property, contractual, or other rights;
- you will not misleadingly present fictional or synthetic events as authentic;
- you will review captions, hashtags, account selection, disclosures, and the final media before publication; and
- you will comply with applicable laws and the destination platform's rules.
7. Prohibited use
You may not use a covered service to:
- access an account without authorization or evade platform access controls;
- spam, manipulate engagement, circumvent rate limits, or distribute deceptive content;
- publish unlawful, fraudulent, defamatory, hateful, exploitative, or infringing material;
- sexually exploit or endanger minors;
- misappropriate a person's identity, voice, likeness, confidential information, or personal data;
- publish music, footage, or other protected material without the necessary rights; or
- interfere with the Service, its security, or any connected platform.
We may disable access, stop a transfer, preserve relevant records, or report conduct when reasonably necessary to protect the Service, users, platforms, or the public.
8. Music, promotions, and platform disclosures
You are responsible for obtaining all required music, sound-recording, image, footage, talent, sponsorship, and commercial-use rights. You must accurately use TikTok's or another platform's commercial-content controls when a post promotes an UrExcellency brand, a third party, or a paid relationship.
9. Third-party services
Connected platforms and providers are independent services. Their outages, API changes, account actions, moderation decisions, and policy changes are outside our control. We do not guarantee that a transfer will complete, a post will be accepted, a post will remain available, or content will receive any particular reach or revenue.
10. UrExcellency intellectual property
UrExcellency Studio software, workflows, branding, site design, documentation, and original materials are owned by UrExcellency or its licensors. These Terms grant no right to copy, resell, reverse engineer, or create a competing service from them except where applicable law expressly permits it.
TikTok and all other third-party marks belong to their respective owners and are referenced only to identify integrations or destinations.
11. Availability and changes
We may update, limit, suspend, or discontinue a feature to address technical, security, legal, operational, or platform requirements. We may also update a covered brand name or add a new UrExcellency publishing service. Material changes to these Terms will be reflected by the "Last updated" date.
12. Disclaimers
To the maximum extent permitted by law, the Service and all generated or processed content are provided "as is" and "as available." We do not warrant uninterrupted operation, error-free output, permanent storage, successful transfer or publication, originality, platform acceptance, reach, recommendation, or monetization.
Nothing in these Terms excludes a right or liability that applicable law does not permit us to exclude.
13. Limitation of liability
To the maximum extent permitted by law, UrExcellency will not be liable for indirect, incidental, special, consequential, exemplary, or punitive damages; lost profits or data; failed uploads; content removal; account restrictions; or reliance on an AI output. Where liability cannot be excluded, it is limited to the amount paid, if any, for the specific covered service during the six months before the event giving rise to the claim.
14. Termination and data requests
You may stop using a covered service or revoke its TikTok authorization at any time. We may suspend or terminate access for a material breach, security risk, unlawful conduct, or platform-policy violation. For a data or deletion request, contact help@urexcellency.com.
15. Governing law
These Terms are governed by the laws of India. Subject to any mandatory consumer protections, disputes will be subject to the courts in Kolkata, West Bengal, India.
16. Contact
MSME Registration: UDYAM-WB-18-0187350
West Bengal, India
Email: help@urexcellency.com